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Developing Your Internet Marketing Strategy - Methodology
Description:
Building a dynamite web site
is just the first step to online success. Having a great web site is like
having a great brochure. A great brochure does you no good if it sits
in the bottom drawer of your salespersons desk. The same is true of your
web site…you can have the best web site in the world but it will
do you no good if no one knows its there. You have to have a strategy
to reach your target market online and encourage them to visit your web
site.
In this session I
will share with you the methodology to develop your Internet Marketing
Strategy. You will learn, not only “how to” develop this strategy
but also “how to” develop your implementation and maintenance
schedule, “how to” monitor what works and what doesn’t,
“how to” tweak and enhance your Internet Marketing strategy
over time. |
You will learn:
- How to develop your Internet Marketing Strategy
- How to select the appropriate Internet Marketing techniques to include in your strategy
- How to measure your success
- How to organize your Internet Marketing activities to ensure everything gets done
- Tips on what to outsource and what to do in-house
- Tips, tools, techniques and resources to assist you in developing the most appropriate Internet Marketing Strategy for your business
- Great Internet Resources
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| What People are Saying: |
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"Lively, informative, full of insight."
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| -Jennifer Lynch, HUB Robeson |
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