Susan Sweeney
susan@susansweeney.com
Toll Free Phone: 1 (888) 274 0537
Phone: (902) 468-2578
Fax: (902) 860-4468
internet marketing
recommended readings
webinars
 
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Ad Networks

24/7 Media
24/7 Media is a top reach network of branded sites in a vast variety of categories. This allows their advertisers to zone in on their target market, and get the results that they want from their online marketing efforts.

Ad-Up Advertiser Services
With a targeted ad buy, Ad-Up guarantees you'll get at least a 3% click-through rate (the industry average is close to 0.5%) That's a 600% improvement in response over the industry average.

Affiliate Fuel
Generate additional income through your sites and newsletters! Affiliate Fuel provides you with high converting lead generation and campaigns to fully monetize your unsold ad space.

ClearGauge
ClearGauge leverages the Internet to boost lead generation, improve lead qualification, develop prospect relationships, measure results, set benchmarks and ultimately improve ROI.

BURST! Media
BURST! helps manage more than 13 million advertising impressions per day in more than 400 purchase categories for its more than 2,800 publisher members.

Double Click
The DoubleClick ad network goal is to provide solutions to make advertising work for companies on the Internet. They offer five different types of services to help advertisers prosper on the Internet. They will enable you to market globally and locally. They can help you to build brand awareness, or to close the loop on your target market. DoubleClick also offers its clients the opportunity to participate in the e-commerce world by offering online sales technology to their advertisers who would like to sell products online.

ValueClick
ValueClick is the Internets largest results-based advertising network. They use a cost-per-click model, which enables participants to only pay for the viewers that click through to their web site.

Developing Banner Ads

Bpath
Bpath provides professional web tools for webmasters and small business owners. Use their QuickBanner tool on the left hand side of the page to create quick and easy banners.

The Banner Generator
The Banner Generator is a free service to let you create graphical banners for your web pages.

The Media Builder
Create your own custom animated banners right here. No fancy plug-ins or hard thinking required.

Animation Online
Create compelling animations for the web the first time you try without any previous experience.

Banner Exchanges

SkyScraper Ads
SkyScraper Ads are the next wave in Internet advertising. Buy, Sell & Trade them for huge profits.

Travel Notes
Free Banner Exchange For Travel Websites.

Banner Advertising Price Information

Ad Resource
Web advertising, marketing resources, and secrets. Ad Resource offers an extensive price guide about Internet advertising, including what the Top 100 sites are charging. This site also has a large number of Web advertising related links.

Banner Advertising Education

Nielsens Net Ratings
Nielsens Net Ratings provides you with continuously updated statistics on the top advertisers on the Internet, and which banner advertisements are the most commonly viewed on the Internet. They also offer a wide range of other Internet related statistics that may prove important to your marketing needs.

Advertising Age Magazine
This advertising industry publication always has interesting articles on advertising online.

Internet Advertising Bureau - Online Advertising Effectiveness Study
The IAB Online Advertising Effectiveness Study is the most comprehensive and projectable test of online advertising effectiveness to date. With twelve major web sites and over 16,000 individual users taking part in the test, the study ranks as the largest, most rigorous test of advertising effectiveness conducted.

Know This
KnowThis.com and its Marketing Virtual Library contain a wealth of information, resources, and reference for professionals, academics and students in traditional and internet marketing, advertising, selling, e-commerce, market research, PR and more.

 
 
What People are Saying:
"All the tools at the end should be a separate workshop. It was awesome but we were already on overload. Can we do that again some day?"
-Nancy Noll, The Queen Bed and Breakfast
 
 
 
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