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Welcome to the TIANS Technology eLearning program

We invite you to take full advantage of this unique online learning portal.

Sign up now for your complimentary member access to over  300 hours of recorded tourism marketing courses and live webinars every Thursday!

To sign up and get your own unique username and password to access the recorded programs 24 hours a day, 7 days a week, 365 days a year, click here:
http://www.elearningu.com/public/Tourism-Industry-Association-of-Nova-Scotia-TIANS-Subscription-Form.cfm

To then log in to view the Recorded Webinars, go to:
http://www.elearningu.com/members/department184.cfm

You will receive regular communication every Monday regarding upcoming live webinars.

eLearning Online Benefits for TIANS Members:

    • FREE access for our members to all webinar content (regular $49 - $95 each)!
    • Industry specific content - All courses are tourism-focused and are delivered by industry experts
    • Online courses available from the convenience of your business/home   very little down time and no travel time. 
    • Live courses where you can ask questions and interact with your peers. 
    • Recorded courses accessible on demand.  


FREE for TIANS Members when you use Coupon code "TIANS" 

Join Us For The Next Online Class

How to Increase Your Google Ads Return On Investment

Consumer buying processes keep changing, and businesses need to keep up and find the most effective ways to reach prospective clients. Instead of getting leads through old-school mass advertising, businesses must make the most out of their Google ads to generate the most cost-effective, qualified leads, in their targeted area(s).

Conquer the online marketplace! Get the information, tools and skills needed to succeed. Learn about the metrics that matter, and how to optimize your AdWords campaign, lower your cost-per-lead while maintain a healthy increase in leads and sales.

Key Takeaways

-Which phase to target in the consumer purchase cycle
-How to plan your online marketing strategy
-How to choose the most effective keywords for your campaign
-What makes a landing page an effective and converting page
-What are the latest technologies to track both online and offline leads
-How to measure Google Ads success metrics that matter the most

Date: Thursday, June 20
Time: 11AM Pacific, 12PM Mountain, 1PM Central, 2PM Eastern, 3PM Atlantic
Registration Fee $49.95 FREE when you use the coupon code provided above

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Next Online Class

How to Spy on Competitors Ethically 

Google, Facebook, YouTube, Twitter, and even 3rd party networks provide tools for us to analyze our competitors. Let's walk through some of the tools and techniques-- how to get information on what others are doing with their strategy. Use this to benchmark your own performance, look at what content is performing best, and tune your own strategies. Some tools are free and others are paid, so you can take your pick of which ones you like based on budget and sophistication. Google Ads success metrics that matter the most

Date: Thursday, June 27
Time: 11AM Pacific, 12PM Mountain, 1PM Central, 2PM Eastern, 3PM Atlantic
Registration Fee $49.95 FREE when you use the coupon code provided above

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How do the recorded courses work?
Click Here

Our Speakers:

How to Increase Your Google Ads Return On Investment

How to Increase Your Google Ads Return On Investment

Bassem Ghali

Bassem is a search engine marketing strategist and speaker with more than 10 years of experience managing online marketing strategies for some of Canadian & International corporations including Canadian Tire, VistaPrint, Remax Canada, Egypt Air, Xplornet, Direct Energy and Toronto Star.

Demonstrated success in digital marketing has led to speaking engagements at marketing events around the world, and the honour winning the Entrepreneur of the Year Award, presented by the Canadian Association of Marketing Professionals!

Bassem is the driving force behind Green Lotus and has an knack for creating innovative online marketing strategies & tools for medium, large businesses and non-profits. In addition to providing digital marketing services, Green Lotus places emphasis on education and training; empowering entrepreneurs, business owners and marketing professional with the knowledge and skills they need to succeed in today's competitive online marketplace.

Date: Thursday, June 20
Time: 11AM Pacific, 12PM Mountain, 1PM Central, 2PM Eastern, 3PM Atlantic
Registration Fee $49.95 FREE when you use the coupon code provided above

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Next Webinar

How to Spy on Competitors Ethically

How to Spy On Your Competitors Ethically

Dennis Yu

Dennis Yu is the Chief Technology Officer at BlitzMetrics. He is an internationally recognized lecturer in Facebook marketing, having been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, and CBS Evening News. He is also an author at InsideFacebook and AllFacebook. Dennis has held leadership positions at Yahoo! and American Airlines. He studied Finance and Economics from Southern Methodist University and London School of Economics. 

Date: Thursday, June 27
Time: 11AM Pacific, 12PM Mountain, 1PM Central, 2PM Eastern, 3PM Atlantic
Registration Fee $49.95 FREE when you use the coupon code provided above

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We are keen to add topics and speakers you are interested in. Please drop me a line with any speaker or topic suggestions or requests. We always appreciate feedback on our site as we strive to continually improve.

All the best,

Susan Sweeney

Dean of eLearningU.com
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About eLearningU.com
eLearningU.com is a comprehensive online resource for companies all over the world.  We offer a wide range of online courses, focusing on topics such as internet marketing, sales, and business growth.  Although courses are appropriate for a lot of other industries, we try to put an emphasis on the needs of the tourism industry.
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Upcoming Online Courses

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***It is not necessary to enroll in all courses. You may choose only the courses that would best benefit you.

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