Iberia Parish CVB has teamed up with eLearningU to bring you tourism online marketing webinars during this uncertain time

As many of you find yourselves working from home, now is the perfect opportunity to invest some time in projects that may have found themselves on the back burner.

We would like to encourage you to explore the archive of tourism marketing webinars from the team at eLearningU!

You have access to 350+ hours of recorded tourism marketing courses, as well as access to live tourism marketing webinars every Thursday. The time you’ll be able to spend absorbing cutting-edge marketing knowledge will be well spent when travelers are able start to exploring again.

Some staff picks for great webinars from the archive to get started with are Social Media Planning:Build a Content Calendar for Next Week, Tips to Create Crazy, Phenomenal Videos - Yes You Can!, and Create, Curate and Newsjack Your Social Media Content.

Want to Register for our Upcoming Live Webinars?

Our Next 2 webinars are outlined below. Click the register link and use your coupon code IBERIA to attend free! You can also go the eLearningU site and register for any upcoming Live Webinars with this coupon code.

Want to Access Our 350+ Recorded Webinars?

Sign up and get your own unique username and password to access the recorded programs 24 hours a day, 7 days a week, 365 days a year, click here:

Once you have your Member ID and Password you can log in to the member area on eLearningU and access the webinar library

You will receive information about each week's live webinar every Monday afternoon. See this and next week's classes below.

FREE when you use Coupon Code IBERIA

Our Next Webinars

Taking Purposeful Brand Actions During COVID-19

In this webinar Jeff will review new strategic frameworks and best practices used by brands to navigate uncertain times during COVID-19. In this webinar we will discuss:
- An action plan based on a new journey.
- What it takes to have a purpose advantage
- Share best in class examples of applying these frameworks in COVID-19

All attendees will receive a free copy of the e-book The Purpose Advantage- as well as a take home workbook for driving your marketing and sales strategy during the COVID-19 recovery.

Jeff Fromm

Jeff Fromm is a subject matter expert and professional speaker on consumer trends, marketing and innovation. He has keynoted over 500 times all over the world. He is a contributing writer for Forbes and co-author of three books: Marketing to Millennials, Millennials with Kids as well as Marketing to Gen Z.

Jeff is president of FutureCast, a consumer trends consultancy that is a division of the ad agency Barkley. While others talk about trends, Jeff and his partners are applying trends to create marketing and innovation best practices. His humorous stories and provocative new strategy paradigms are supported by hard research and real client profit growth.

Date: Thursday, August 13

Time: 11AM Pacific, 12PM Mountain, 1PM Central, 2PM Eastern, 3PM Atlantic

Registration Fee $49.95

FREE when you use the coupon code provided above

Our Changed World - Things Your Tourism Business Can Do To Pivot and Adapt

If you welcome visitors into your business, it's important to be mindful and open to the different needs and experiences of your customer base. The willingness to listen and learn from other perspectives, and then implement strategies to ensure your business continues to be open and welcoming to all groups, is what helps you continue to evolve and bring more to the bottom line.

Join Yelp's Small Business Expert as she talks about ways to mindfully consider the needs of your core demographic, while also continuing to make your business an inclusive place that welcomes people of diverse backgrounds. In this webinar you will learn:

- Ways to expand your target marketing audience and thoughtfully consider the needs of that demographic - Strategies for implementing feedback to help your business serve the needs of diverse consumers - Tips and tools for communicating your business mission and standards in a way that expands your customer base

Emily Washcovick

As Yelp's Chicago based Senior Field Marketing Manager and Small Business Expert, Emily is responsible for building a thriving network of local business owners, operators and marketers through education and networking events. She provides business owners with resources that help them succeed and grow in the world of online reviews. She is also the local Yelp For Business Owners guru in Chicago.

Prior to joining Yelp back in 2014, Emily oversaw guest experience and large scale event execution at Marriott. She comes from a family of business owners and has a longstanding history of helping business owners learn about the world of online reviews and consumer engagement. In her spare time Emily works as a mental health advocate and frequently authors pieces and presents about work life balance, relationships and the importance of mental health for all.

Date: Thursday, August 20

Time: 11AM Pacific, 12PM Mountain, 1PM Central, 2PM Eastern, 3PM Atlantic

Registration Fee $49.95

FREE when you use the coupon code provided above

We are keen to add topics and speakers you are interested in. Please drop me a line with any speaker or topic suggestions or requests. We always appreciate feedback on our site as we strive to continually improve.

All the best,

Susan Sweeney

Dean of

About is a comprehensive online resource for companies all over the world. We offer a wide range of online courses, focusing on topics such as internet marketing, sales, and business growth. Although courses are appropriate for a lot of other industries, we try to put an emphasis on the needs of the tourism industry.